7
Data Engineering & Databases
Marketing Analytics: A Modern Toolkit
1
Introduction
2
Building Your Tool Stack
3
Marketing Analytics Pipeline
4
Programming Principles
5
Project Management
6
Version Control
7
Data Engineering & Databases
8
Pipelines, Automation, and CI/CD
Appendix
9
Coding with AI tools
10
R - A Gentle Introduction
11
R - Markdown
12
R - ggplot2
13
R - Data Wrangling
14
Git - Cheatsheet
15
Make - Cheatsheet
16
Working with the Terminal
17
SQL
7
Data Engineering & Databases
This chapter is work-in-progress.
6
Version Control
8
Pipelines, Automation, and CI/CD